Tru-Diamonds™ are the world’s best substitute for expensive, environmentally damaging mined diamonds. They give you the look and allure of top-grade diamonds at a tiny fraction of the price... and they’re earth friendly and conflict-free, so you can feel good, not guilty, when you wear them.
The eye-catching allure of diamond jewellery has been a symbol of status and style for centuries. But the high cost of mined diamonds and the devastating impact of mining, on the environment is a turn-off for many of today’s enlightened consumers.
Now, Tru-Diamonds™ provide the ideal, earth-friendly alternative. To the naked eye, they look so authentic, even a jeweller can’t be sure because they look, feel and wear just like top-grade mined or synthetic diamonds although they have their own unique molecular and chemical make-up.
We set them in authentic, hand-finished settings so you’ll experience the compliments and admiring glances that usually come only from wearing expensive diamond jewellery.
Developed in the UK, Tru-Diamonds™ is the world’s premier brand of simulated, non-mined diamond jewellery with over 100,000 delighted customers in the UK alone and many more all over the world. We have thousands of five-star reviews on Trustpilot.
Crafted to the most demanding quality standards and warranted for life, Tru-Diamonds™ jewellery comes with a unique Triple Guarantee that no other company, we know of, can match.
Earth-Friendly & Conflict Free
Laboratory created Tru-Diamonds™ are much kinder to the environment than mined diamonds, where up to 250 tons of earth must be blasted and excavated to find just one carat of gem diamond.
What’s more, with Tru-Diamonds™, you can be sure they’re not blood diamonds because we know where and how each of our gems is created and cut.
The Secret of Celebrities & Stars
The public don’t know it, but more and more celebrities, stars and VIP’s are wearing these amazing gems to crowded events - and even on the red carpet. This way they don’t require invasive security or costly insurance
The Future of Diamonds Is TRU
Proof positive that Tru-Diamonds™ are the gems of the future came in November 2018 when De Beers, the world’s largest diamond mining company, announced it would sell laboratory created diamonds.
This was brought about by burgeoning demand from consumers for a more affordable and earth friendly alternative to expensive, environmentally damaging mined stones.
Comparable To Top Grade Diamonds
When judged by the “Four C’s” that professional gemmologists use to grade fine diamonds - (Colour, Clarity, Cut and Carat size) - Tru-Diamonds™ gems compare favourably to the finest, top-grade mined diamonds.
They are ice white in colour, flawlessly clear, cut to perfect proportions and they come in similar carat sizes to their mined diamonds counterparts. What is more, they are so hard and durable they can even cut glass!
You Always Know What You'll Get
No more worries about ordering jewellery from a great looking picture only to find, when you receive it, that you need a magnifying glass to see the stone.
With Tru-Diamonds™ you know exactly what you'll get as we clearly disclose the carat sizes for each piece. Below is a guide to the diameter and relative sizes of some of the popular carat weights.
You may notice 't.w.' alongside pieces with more than one gemstone. This denotes the 'total weight' of all the gems in the piece.
Hallmarked For Your Protection
The Tru-Diamonds™ brand name and the hallmarks on our jewellery are worldwide trademarks of Monark Global Limited. They are your assurance of the world's finest, ethically produced, non-mined gems.
Beautifully Boxed and Certified
Every piece of Tru-Diamonds™ jewellery comes in a beautiful presentation box, with by a Certificate of Authenticity confirming the pure white colour, superlative brilliance, flawless clarity, perfect cut and excellent hardness and toughness of our gems.
You’ll also receive a copy of our exclusive Triple Guarantee and a helpful guide on how to care for your jewellery.